Business/Community Participation
Dr. Martel Perry has
participated in several city, and
county reports/studies intended to improve the life of all
citizens and businesses of Raleigh, North
Carolina. Below are several
examples of his participation.
Downtown
Raleigh
Retail
Market Analysis &
Positioning
Strategy
Undertaken
on behalf of the
Downtown
Raleigh Alliance
MJB Consulting
/ February 2009
http://www.godowntownraleigh.com/_files/docs/retailstrategyfinalreport.sept09small.pdf
In May 2008, Downtown Raleigh's Business Improvement District
(BID), the
Downtown Raleigh Alliance (DRA), having raised the necessary
funds from a host
of private sources (see inset box), selected MJB Consulting
(MJB), a New York,
NY-based national retail planning and real estate consulting
concern, to develop
a Retail Recruitment Strategy and Implementation Program for
Downtown
Raleigh.
MJB was asked to focus on the area within BID boundaries, and
specifically, on
the Fayetteville Street District, Moore Square, and the
Warehouse District (see
map). The Capital District was not included because it contains
very little retail
space, and Glenwood South is seen as already having a certain
momentum, and
less in need of strategic direction.
MJB was asked to focus on the area within BID boundaries, and
specifically, on
the Fayetteville Street District, Moore Square, and the
Warehouse District (see
map). The Capital District was not included because it contains
very little retail
space, and Glenwood South is seen as already having a certain
momentum, and
less in need of strategic direction.
MJB started on the assignment in August 2008. The first phase
involved a
market analysis and positioning strategy, with this report as
the final written
product. The scope-of-work consisted of the
following:
- Review of previous studies and existing data on Downtown
retail
- Creation of Downtown retail database (separate)
- Assessment of general "site-specific" factors that impact on
Downtown's retail
potential (e.g. foot traffic, parking, etc.)
- Creation of a Downtown competition database, detailing the
other business
districts and shopping centers in the Triangle that vie with
the study area for
consumers and tenants (separate)
- Separate interviews/meetings with local retail and
residential brokers as well as
numerous other stakeholders (see inset box)
- Assessment of Downtown's retail "brand"
- Delineation of appropriate trade area boundaries
- Analysis of trade area demographic and psychographic
profiles
MJB Consulting
Retail Market Analysis - Downtown Raleigh
February 2009
MJB would like to thank the following individuals
for contributing time and input to this
effort. Economic
Development Committee members have been indicated with an
asterisk.
- David Diaz*, President & CEO,
Downtown Raleigh Alliance
- Paul Reimel*, Economic Development Director, Downtown Raleigh
Alliance
- Charles Meeker, Mayor, City of Raleigh
- Russell Allen*, City Manager, City of Raleigh
- Mitch Silver*, Director of Planning, City of Raleigh
- Ken Bowers*, Deputy Planning Director, City of Raleigh
- Daniel Douglas*, Executive Director, City of Raleigh Urban
Design Center
- Kristopher Larson*, Senior Planner, City of Raleigh Urban
Design Center
- Patti Sutton, Hortense Francis and Pat Gilliard*, Progress
Energy
- George York* and Boss Poe, York Properties
- Jack Kimball*, Kimball & Company
- Crystal Hall, Ford Griswold and John Brewer, CBRE
- Greg Hatem, Andrew Stewart, Holton Wilkerson and Ben Steel,
Empire Properties
- George Richards, Amy Watkins and Shane Bull*, Richards
Commercial
- Carter Worthy, Carter Worthy Commercial
- Ty Thomas and Christina Coffey, Hunter & Associates
- Michael Hakan, Hakan Market Partners
- Steven Redling, Laszlo Lukacsi and Adam Mehdi, Hunter
Lane
- Harvey Schmitt, Greater Raleigh Chamber of Commerce
- Adrienne Cole, Raleigh Economic Development
- Denny Edwards and Loren Gold, Greater Raleigh Convention
& Visitors Bureau
- Dr. Martel Perry, Shaw
University - Ann-Cabell Baum Anderson,
Glenwood Agency
- Richard Adams* and Dean Penny*, Kimley-Horn and Associates,
Inc.
- Alex B. "Andy" Andrews*, Dominion Realty Partners, LLC
- Francis D. Bisby*, Stantec Consulting
- Don Carter*, Raleigh Development Consulting
- Clymer Cease Jr.*, Peace Brinkley Cease & Lee (PBC+L
Architecture)
- Tom Darden*, Cherokee
CITY OF RALEIGH
AFRICAN AMERICAN
CULTURAL CONSORTIUM
PROGRAM ANALYSIS &
FEASIBILITY REPORT
JULY 6, 2005
Project Description
The Freelon Group was contracted by the City of Raleigh to
conduct a Program Analysis and Feasibility Study for the
proposed African American Cultural Consortium. The Consortium
includes the MLK Resource Center, The Pope House, and the
African American Cultural Complex. Each of these institutions
currently function separately in Raleigh but have agreed that a
common location would be beneficial to all. The proposed
location is the block bounded by South Wilmington Street, East
Cabarrus Street, South Blount Street and East Lenoir
Street.
The Feasibility Study began with a kick-off meeting on February
3, 2005 at the City of Raleigh Municipal Building. The three
user groups, representatives of the Raleigh Planning Department
and The Freelon Group were in attendance. The general idea of
the Consortium, the location and the proposed schedule for the
Study was presented and discussed. A “look ahead” schedule was
also presented which illustrated the subsequent steps leading
to the design and construction of the potential new facility.
Each of the user groups were interviewed on February 8, 2005 to
determine programmatic needs and other functional requirements.
The Freelon Group also met with the current property owners of
the proposed site on March 28, 2005 and with representatives
from Shaw University on April 5, 2005. Based on the information
gathered during these interviews and meetings, a draft program
was developed that listed the proposed space requirements for
each of the Consortium members, including areas that could
potentially be shared. Concept Site Plan options were developed
showing the general layout of program space on the site. Each
of the organizations were given the opportunity to view the
preliminary concept work. Additionally, a broader group of
stakeholders including the property owners, Shaw University and
other interested parties also had an opportunity to view the
site plan diagrams and offered additional input and
feedback.
Raleigh Planning Department staff generated the mailing list of
invitees for the stakeholder meeting which took place on May
25, 2005. This meeting, held in the Raleigh City Council
Chambers, served as a forum for the presentation and discussion
of planning options for the site. The final recommendations of
this study reflect the input and feedback from the stakeholder
meeting. The minutes from this meeting are included in the
appendix to this document.
African American Cultural Consortium
Feasibility Study
Raleigh, NC
Stakeholders
Meeting S:\PROJECTS\RaleighConsortium\Meeting
Minutes\Stakeholders Mtg 52505.dot
Date: May, 25 2005
Project: Raleigh African American Cultural Consortium
Project No.: 20078.00
Location: City of Raleigh, Council Chambers
222 West Hargett Street
Raleigh NC 27602-0590
Attendees: Charles Richardson Property Owner
Sylvia Richardson Property Owner
Author Dove Property Owner
Sally Dove Property Owner
C.G. Kledaras Property Owner
Attorney Thomas C. Worth, Jr Representing Property Owner
George Debnam, MD The Debnam Clinic. Property Owner
Marie Debnam, MD The Debnam Clinic
Marjorie Debnam The Debnam Clinic
Regina McLaurn McLaurn Parking
Martel Perry Shaw
University
Alysia Bailey Planner II, City of Raleigh
Jim Parajon Assist. Planning Director, City of Raleigh
Dan T. Douglas Urban Design Center, City of Raleigh
Dr. E. B. Palmer African American Cultural Complex
Juanita Palmer African American Cultural Complex
Bruce Lightner Martin Luther King Resource Center
Bonita L. Hargis Martin Luther King Resource Center
Jeanne Tedrow Martin Luther King Resource Center
Ken Zogry Pope House Museum Foundation
Phil G. Freelon The Freelon Group
Lew Myers The Freelon Group
James S. Utley The Freelon Group
World Translation
Click On Language and enter
Website http://www.martelanseperry.com
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